I regard the blogosphere as a source of criticism that must be listened to and as a source of information that can be used. The mainstream media (MSM in the jargon) has to sit up and take notice and develop some policies to meet this challenge...Reynolds gives a some examples of what he calls "the collective strength of blogs," and continues:
[Bloggers] have an army of what Sherlock Holmes called his "Baker Street Irregulars," that is an almost unlimited number of people around the world, many of them expert on the subject under discussion, scouring sources and sending information in to an easily accessible central site which can disseminate it instantly.The MSM are slowly beginning to sit up and take notice. Read the whole piece here. [Hat tip Antarctic Lemur]
The other role of the blogs is to criticise and attack. And here they have shown their power in a way that ought to make big media organisations also take notice.
LINK: Bloggers: an army of irregulars - BBC