Checking my Google Reader for news I’d been told would be announced this afternoon, the first thing I saw was a post headlined “Rough and Tumble Play”—which I assumed must be the much-whispered announcement that Cameron Slater is taking over the Truth newspaper.
Yes, ‘tis true Dear Readers. NZ’s favourite gonzo blogger is becoming the editor of what was once NZ’s favourite gonzo newspaper. Which may or may not mean surrounding himself with a truckload of real gonzo journalists to do what The Truth used to do so well: to kick the arse out of every well-fed sacred cow they could find. Which appears to be his aim:
“Wellington, you’re on notice – be afraid.”
New Zealand’s number 1 news and opinion blogger Cameron Slater has today been appointed Editor of the Truth.
Truth is New Zealand’s last remaining Kiwi-owned national newspaper, which this year turns 125 years old.
Slater has been brought on board to fundamentally change the way newspapers deliver to their audiences. Newspapers worldwide are in decline, due, Slater says, to a tired old business model that no longer works.
“We’re not going to spend $4 million on a paint job and then deliver the same tired old paid-for shit.
“Most of the media in this country is weak, and it’s paid for. The integrity in news went ages ago.”
Slater is adamant that the backbone of New Zealand – the people who work – are not getting a fair shake from government or the system. He aims to change that….
“We’re going to keep the buggers honest. There’s no better disinfectant than sunlight….
Changes will be rolled out over a period of months and will include both print and a 24 hour news website to support the paper. Slater aims to alter the approach to news presentation significantly.
“We took the pulse of the nation, and it had nearly bloody died.
“No bastard wants to read old news – they can get that online. We’ll be more of a views-paper that promises to deliver REAL news, REAL opinion.
“The people are numb from the eyes down with the diet of PR’d crap they get now. I will not do it to them anymore – it’s not right.
“I assure you – the little paper that could still can!”
Slater’s first issue will hit newsstands on Thursday 8 November 2012.
Here’s John Lennon: